Free testing at new facility in New York City

January 22, 2008 -- Suncrest Diamonds a sister company of Sundance Diamonds, the world’s leading high pressure high temperature (HPHT) diamond processing company, announced today the opening of a free state-of-the-art diamond testing service in New York City. At no charge to the trade, the testing will indicate if HPHT processing can increase the value of a diamond to a colorless, near colorless, or fancy yellow, orange or pink color. The by-appointment-only facility is located on 47th Street. Through its exclusive Sundance technology, customers will have the advantage of knowing the diamond type of each submitted stone and an estimate of the final result of HPHT before committing to processing, said Russ Myers, General Manager of Sundance Diamonds “The ability to evaluate natural diamonds for potential color improvement provides manufacturers and dealers with a valuable tool that will maximize their diamond inventory,” said Myers. “We’re seeing a significant upturn in demand for heated diamonds,” added Myers. “To meet that demand and to help customers understand the potential value of their diamonds before processing, it was a natural fit to open a testing facility in this important diamond center.” All HPHT processing is done at Sundance Diamonds headquarters in Orem, Utah, where for more than 30 years the company has been developing its diamond expertise in high pressure high temperature analysis, technological innovation, and processing. Through its expertise, Sundance Diamonds is able to improve the color/value of most low-color higher clarity (VS and above) diamonds. Natural brown and cape diamonds can be permanently transformed into a variety of colors from colorless to Fancy Intense yellow, green, and pink. To make an appointment for free testing at the 47th Street facility manufacturers and dealers can call Sundance Diamonds headquarters at 801-426-0431. About Suncrest Diamonds
Suncrest Diamonds is the first and only collection of natural, beautiful yellow diamonds that have been carefully selected, heated, and polished to bring out each diamond's stunning color and inner beauty. Suncrest Diamonds gives retailers a reliable source for beautiful, fancy-color yellow diamonds for designer diamond jewelry. Suncrest’s exciting yellow diamonds are designed to help retailers attract new and existing customers with vibrant color and fresh new style. About Sundance Diamonds
Sundance Diamonds is a division of U S Synthetic, the world’s largest manufacturer of polycrystalline diamonds for use in oil and gas exploration. Both companies are located in Orem, Utah. The parent company is the Dover Corporation, a worldwide diversified manufacturer of proprietary products and components for industrial and commercial use, headquartered in New York City.